Proactiv® Crystal Clear
Copy was restricted for this project, so I saved the campaign by turning the focus on the photography and video testimonial.
Copy was restricted for this project, so I saved the campaign by turning the focus on the photography and video testimonial.
Copy was restricted for this project, so I saved the campaign by turning the focus on the photography and video testimonial.
Copy was restricted for this project, so I saved the campaign by turning the focus on the photography and video testimonial.
This page combines carefully crafted copy and design to make it one of the leading Proactiv® product highlight pages.
This was my first landing page for Guthy-Renker®. I really wanted to do something that broke out of the mold, and with this I created a long time control landing page. See details here.
Walking a fine line between direct marketing and maintaining brand respectability, this page became the leading control.
I was able to help this brand convert by including new charts & graphs, along with an interesting study on form construction.
This is a good example of my ability to take raw data (Word doc’s & statistics) and convert them into a visually stimulating landing page.
Its important to look for new and interesting perspectives with your products. Here I was able to do so by fleshing out a captivating graph and taking a new look at how to represent the product shots and other imagery.
With motivating CTAs and clear messaging, this page became the companies best selling site within a week.