[Laserfiche® Website]

Corporate Website, Development, Project Management, UI / UX

Objectives

Solution

Content Strategy

In redesigning the Laserfiche corporate website, while the initial directive was to port existing content, the strategic integration and enhancement of this content were essential to the project's success. We undertook a comprehensive content audit to identify outdated information, redundancy, and gaps relative to our target audiences’ needs. This audit informed a targeted content development strategy aimed at filling those gaps and refreshing key sections of the website to better align with current SEO best practices and business objectives. We also prioritized the improvement of information architecture to enhance navigation and user experience, ensuring that users could find information quickly and intuitively. Recognizing the importance of visual engagement, we strategically incorporated multimedia elements, such as custom graphics and interactive videos, to support textual content and improve user engagement. Throughout this process, we maintained a rigorous adherence to legal and compliance standards, particularly in terms of data privacy and accessibility, ensuring that all content met the highest standards of corporate and regulatory expectations.

Project Management

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UI / UX Design

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Theme selection

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Visual Design

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Module template

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Rebuilding Content

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Site Sections

Home Page

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Product Tour

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Solutions

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Post entities

Blog

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Certification

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Resourcs

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Solution Exchange

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Case Studies

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Mega Menu

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UI / UX Testing

Halp me Mr. Spock

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Mega Menu

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Old Page to New Design Comparison

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Development

Transfer of all the posts

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Intrastructure Wrapper

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Cache

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Events

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Spanish Site

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Page Optimization & Lighthouse

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Plugin List

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Testlio & Internao QA Dept

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Staging Site / Panteon

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Summary

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Project Highlights

  • Led Laserfiche's first post-COVID conference website on CVENT across Texas, California, and Florida.
  • Spearheaded vibrant brand extension, enhancing event appeal through meticulous design.
  • Orchestrated design implementation, aligning with event's branding and objectives.
  • Managed cross-platform design consistency, coordinating identities across mediums.
  • Overcame CVENT platform challenges with innovative solutions for seamless user experience.
  • Collaborated cross-departmentally for project success.